by Vikki Baptiste | Sep 10, 2022 | Analytics, Content, Performance
Bounce rate is one of the most important analytics to keep an eye on, so you can gain valuable insights into how visitors are interacting with your website content. This information can help you make informed decisions to improve your website and attract even more...
by Vikki Baptiste | Aug 15, 2022 | Content
Someone asked me recently “Is it ecommerce or e-commerce?” What a timely question! There can be more than one way to spell a word. Yes, I said it. Before you reel in horror, let me tell you I’m also a word nerd. Picky at best. Pedantic at worst. But...
by Vikki Baptiste | Aug 12, 2020 | Content, Marketing
A blog is a great marketing tool if you follow a few guidelines! Does everyone need a blog? Short answer: no. Need is a strong word. A blog can enhance a business website by keeping it fresh and adding interest, but it’s not critical that you have a blog. If you...